Eric Feigenbaum is president and director of creative services for his own retail design company, Embrace Design. He is also the chair of the visual merchandising department at the Laboratory Institute of Merchandising in New York City and was an adjunct instructor of store design at the Fashion Institute of Technology. He is founding member of PAVE (A Partnership for Planning and Visual Education) and has served as the chair of the Society of Visual Merchandisers. His professional experience includes serving as corporate director of visual merchandising for Stern’s Department Store, a division of Federated Department Stores, from 1986 to 1995. He was also the director of visual merchandising for WalkerGroup/CNI, an architectural design firm located in New York City.