Thursday October 23

Closing Keynote Experience: You’re Only as Good as Your Last Party (Narragansett Ballroom)

Help us close out IRDC 2025 with this immersive, high-energy session that will drive into the art of creating memorable brand activations that resonate with customers. In this closing experience, attendees will explore the key elements to designing an experience driven event or space, discovering how to turn virtually any interaction into an opportunity for lasting connection and memory making. Attend this session to challenge your conventional thinking and learn actionable insights to elevate your next experience.

Takeaways:

• Discover how to turn “normal” interactions into moments for memory making
• Understand the importance of elevating your next brand experience
• Learn how to approach designing an experience driven space or event